Archive for April, 2016

  • Millennials man mobile coffee

    Millennials and Tech Not Always Good Mates

    April 26, 2016

    Could smartphones too much of a good thing? Millennials say maybe. A Bank of America mobile trend study reported...

  • man beard razor

    No Daily Shave for Millennial Men

    April 26, 2016

    Research from Mintel reveals facial hair has grown more socially acceptable with 41 percent of all U.S. men who use shaving...

  • food pie manufacturing

    Gen Y Distrusts Large Food Manufacturers

    April 26, 2016

    Research from Mintel reveals 43 percent of U.S. Millennials (age 21-38) do not trust large food manufacturers compared to 18...

  • Millennial man mobile travel

    Millennials Connect With Travel

    April 26, 2016

    The Global Business Travel Association says Millennials feel positive about business travel because they have found convenient ways to...

  • teens watching computer

    Teen and Tween Media Time

    April 26, 2016

    Common Sense Census finds teens (age 13 to 18) average nine hours of entertainment media daily, excluding time at...

  • woman hat funny

    Teens Trust Female YouTubers

    April 7, 2016

    They’re called influencers for a reason. YouTube stars, especially the female ones, carry a lot of clout with their...

  • teens texting

    Facebook Not Cool, But Teens Still Use It

    April 7, 2016

    MarketingCharts reports YouTube (80 percent), Snapchat (79 percent) and Instagram (78 percent) are considered “cool” by the largest share...

  • fast food

    Millennials Out Eat Everyone

    April 7, 2016

    Morgan Stanley examined the eating habits of young people and found Millennials (18-34 years old) were slightly more likely...

  • hand disgust woman

    Gen Y Expects Meaningful Messaging

    April 7, 2016

    NewsCred found 62 percent of Millennials (born 1980-2000) say online content drives their loyalty to a brand, but just...

  • 5 hands holding mobile

    Apps and Browsers: A Mobile Marriage

    April 7, 2016

    The interplay between mobile apps and mobile browsers is an important dynamic for marketers to understand. Millward Brown Digital...

  • thumbs up

    Brands—Are You Experienced?

    April 7, 2016

    Research from Spong reported by MediaPost found, when evaluating brands, consumers put far greater value on their personal experiences...

  • young woman with credit card

    Millennials Prefer Prepaid Cards

    April 7, 2016

    Prepaid cards were originally targeted at consumers with minimal access to financing or bank accounts, but Business Insider says...

  • Hispanic guys playing console game

    Gaming the Family Time

    April 7, 2016

    For those who perceive video games as a solitary pursuit, it’s time to think again. Console gaming is becoming...